Utrip's recommendation engine is the most advanced trip planning technology in the space. Over the past few years, we've built and refined our algorithms to consider the many factors involved in travel planning. As travelers use the platform, the smarter our engine gets.
We are building the world's largest travel graph of travel preferences and behavior. Most trip planners are either canned itineraries or force the partner and user to do all of the work. We believe that technology focused on personalization makes travel better—for the traveler who doesn't want to sift through loads of content and for our partners who benefit from higher engagement.
Standard packages take about 4-5 weeks to launch.
Premium packages take about 5-6 weeks to launch.
Custom platforms depend on the level of customization requested.
At Utrip, we strive to put the traveler experience first, but we understand that many times you will have a preferred partnership or relationship that you want to highlight. We are able to deliver both visual and algorithmic preferential treatment for these partners.
To give you the most unique and exciting travel experiences, the Utrip team curates each destination using our proprietary technology called SnowGlobe. This machine learning technology curates, understands and updates destination content and recommendations. We then add experience of our local experts to bring their local flavor as well as our own curation team to ensure the best variety of travel experiences. In other words, we do the heavy lifting and sort through thousands of activities, attractions, restaurants, hotels and nightlife so that you don’t have to.
Yes. We are happy to ingest your content manually or via API. Utrip will add our special metadata for each recommendation to work with our personalization engine, called UtripIA.
Utrip has advanced proprietary technology called SnowGlobe that combs a variety of sources across the web (like top travel sites, global publications, local/micro sources, papers, blogs and even awards, such as Michelin Stars). We automate finding closures, changes to addresses, hours of operation, websites, etc. so you don't have to.
Utrip does not "rank" items. The Utrip algorithm takes a more sophisticated and complex approach to building out a destination, as it doesn't really help any traveler to say "this is the best thing," because we’re all individuals with unique preferences. Each item has many different variables which it is scored on by our content team.
It's important to know that we do not rank items against each other. Items are only ranked according to an individual traveler's preferences, because that’s what helps drive a truly personalized experience.
We do the heavy lifting, and that's why our partners love us. We need a few design elements and personalization choices from you off the bat, but then the Utrip team builds out your platform. We do extensive testing and QA before we hand you a testing site (so you can be sure that we've created a great traveler experience). Our goal is to take care of the details, and then have you be the executive editor.
Engagement and behavioral data. We provide monthly reports within 10 days after the previous month’s end. These include digital engagement statistics, such as users, sessions, average session duration, trips planned, bounce rate, user geography, traffic sources, etc.
We also break down the Travel Styles your users choose, activity lever preferences, average length of trip, top selected and removed items from itineraries, etc. That’s how you get to know what your visitors truly care about and how they see themselves as travelers. These monthly reports also include recommendations and best practices moving forward.